Agencies already report on rankings and traffic. This adds a third view: what assistants say about the client. Each client gets its own question list, its own competitor set and its own share of voice trend, so the report reads as part of your service and not as a bolted-on extra.
Because every answer is stored and exportable, you can pull figures into your own report templates. We design, build and run the agents, so your team spends its time on interpretation and advice. Reports can be built per client without extra manual checking.
The main challenge is keeping every client's list current without a lot of admin. We agree a standard starting list per sector, then adjust it with each client, and flag when a list has not been reviewed in a while. Reviews stay short and focused.
We ask for a named contact, a list of clients to start with and access to the people who write and publish. We do not ask the agency to change how it sells. The agents work behind the scenes and produce material the account team already knows how to use. The service is not a fit for an agency that wants a fully automated report without review. Every report should be read by a person who knows the client before it reaches them.